I find it odd that a company would release a story a couple days before a holiday weekend (or maybe I’m just making up an excuse why I didn’t see this sooner), but Kayak and About.com announced a multi-year agreement on May 25 (official Kayak press release). This is potentially good news for the second most popular independent travel comparison engine (behind SideStep) and could be a sign that more companies are recognizing the power of travel search engines over online travel agents like Expedia and Travelocity. However, we’ll have to wait and see how the partnership plays out. At this point, I couldn’t find Kayak on About.com’s travel pages.
I will contact Kayak this week to find out more about the deal.
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