OTAs? GDSs? Google Checkout


Ok, looks like I thoroughly confused some travel industry newbies yesterday warning that Google Checkout could become the GDS of ecommerce.

In case you’re interested in learning more about the current power struggle in the travel industry (and what happened when airlines gave in to the GDSs), check out this guest post by Mike Fridgen of Farecast over at VerticalSearch.net.

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