Comments on: Shopping.com To Test Universal Shopping Cart http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/ Just another WordPress.com weblog Wed, 25 Aug 2010 00:58:03 +0000 hourly 1 http://wordpress.com/ By: ComparisonEngines.com » Blog Archive » When Google Checkout Adoption for Merchants Makes Sense http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-751 ComparisonEngines.com » Blog Archive » When Google Checkout Adoption for Merchants Makes Sense Wed, 08 Nov 2006 17:41:30 +0000 http://www.comparisonengines.com/?p=560#comment-751 [...] h of AdWords clicks plus free credit card processing is a hefty incentive. Related Posts: Shopping.com To Test Universal Shopping Cart - October 6 [...] [...] h of AdWords clicks plus free credit card processing is a hefty incentive. Related Posts: Shopping.com To Test Universal Shopping Cart – October 6 [...]

]]> By: Basic Thinking Blog » E-Commerce: der gemeinsame Warenkorb II. http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-750 Basic Thinking Blog » E-Commerce: der gemeinsame Warenkorb II. Mon, 06 Nov 2006 15:53:01 +0000 http://www.comparisonengines.com/?p=560#comment-750 [...] angebot auch eine einheitliche Warenkorblösung anzubieten. und bezieht sich auf die Bestrebungen von Shopping.com. Trackback-URL Geles [...] [...] angebot auch eine einheitliche Warenkorblösung anzubieten. und bezieht sich auf die Bestrebungen von Shopping.com.
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]]> By: EarlyMiser http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-749 EarlyMiser Wed, 25 Oct 2006 19:45:26 +0000 http://www.comparisonengines.com/?p=560#comment-749 These sorts of things have been tried before - and flopped before. Not owning the customer is a huge barrier and the percieved benefits to the customer are just that perceieved benefits. Sure customers get confused when going from the shopping site to the actual merchant site but that same customer is going to be tremendously confused by who to go to for customer service when their order is fufilled by 3 different merchants. Amazon is the only company thus far to do something like this with moderate success with their Amazon Marketplace. These sorts of things have been tried before – and flopped before. Not owning the customer is a huge barrier and the percieved benefits to the customer are just that perceieved benefits. Sure customers get confused when going from the shopping site to the actual merchant site but that same customer is going to be tremendously confused by who to go to for customer service when their order is fufilled by 3 different merchants. Amazon is the only company thus far to do something like this with moderate success with their Amazon Marketplace.

]]> By: Why You Don’t Want Shopping.com to Have Their Own Shopping Cart » eCommerce Cache :: Varien eCommerce Blog :: A blog focused on the design, marketing, and implementation of online commerce http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-748 Why You Don’t Want Shopping.com to Have Their Own Shopping Cart » eCommerce Cache :: Varien eCommerce Blog :: A blog focused on the design, marketing, and implementation of online commerce Wed, 11 Oct 2006 23:54:51 +0000 http://www.comparisonengines.com/?p=560#comment-748 [...] r eBay, even going as far as using PayPal for the payment system? Oh ya… Related: ComparisonEngines.com has a great post on th [...] [...] r eBay, even going as far as using PayPal for the payment system? Oh ya… Related: ComparisonEngines.com has a great post on th [...]

]]> By: Vic Berggren http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-747 Vic Berggren Sat, 07 Oct 2006 05:05:04 +0000 http://www.comparisonengines.com/?p=560#comment-747 Turning my customers over to shopping.com is not something I'm even remotely interested in. Too, and not to bash SDC but I don’t know that I’m all that comfortable with their level of customer service to even take this endeavor on (my own personal experience). Getting the customers is half of the real story here though. Think about this for a second. SCE's would easily be positioned to instantly become part of the distribution channel when they own the customer. At some point in this process it will make more sense for an SCE to go direct by collapsing the channel by 1 layer and selling directly to THEIR customer. Guess where that leaves you the merchant folks? Turning my customers over to shopping.com is not something I’m even remotely interested in. Too, and not to bash SDC but I don’t know that I’m all that comfortable with their level of customer service to even take this endeavor on (my own personal experience).

Getting the customers is half of the real story here though. Think about this for a second. SCE’s would easily be positioned to instantly become part of the distribution channel when they own the customer. At some point in this process it will make more sense for an SCE to go direct by collapsing the channel by 1 layer and selling directly to THEIR customer. Guess where that leaves you the merchant folks?

]]> By: Lisa http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-746 Lisa Fri, 06 Oct 2006 16:22:26 +0000 http://www.comparisonengines.com/?p=560#comment-746 One of my biggest concerns would be the loss of customer information for email marketing and not getting the customer on our site for upselling. However, this would definitely be more interesting for retailers that sell consumer electronics (although many consumer electronics retailers do try to sell accessory bundles as well...). I guess if it really brought incremental sales...maybe worth a try. However, I'd definitely have to analyze based on customer lifetime value and the value of that customer information. One of my biggest concerns would be the loss of customer information for email marketing and not getting the customer on our site for upselling. However, this would definitely be more interesting for retailers that sell consumer electronics (although many consumer electronics retailers do try to sell accessory bundles as well…).

I guess if it really brought incremental sales…maybe worth a try. However, I’d definitely have to analyze based on customer lifetime value and the value of that customer information.

]]> By: Jellyfish :: Blog Archive :: Another Search Engine Dips a Toe into the CPA Waters http://comparisonengines.com/2006/10/06/shoppingcom-to-test-universal-shopping-cart/#comment-745 Jellyfish :: Blog Archive :: Another Search Engine Dips a Toe into the CPA Waters Fri, 06 Oct 2006 16:16:52 +0000 http://www.comparisonengines.com/?p=560#comment-745 [...] Another Search Engine Dips a Toe into the CPA Waters Brian Smith’s post at ComparisonEngines today has some very interes [...] [...]
Another Search Engine Dips a Toe into the CPA Waters

Brian Smith’s post at ComparisonEngines today has some very interes [...]

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