I’ve mentioned ConsumerSearch here just once, but talked to the company a couple times as I still think there’s a great opportunity to help people understand what to buy – not just how much to pay and which merchant is the most trustworthy. I also recommended that a number of newer shopping engines team up with ConsumerSearch to syndicate their reviews.
Looks like ConsumerSearch started to monetize their traffic a lot more over the last year…I see Google Adsense ads, Shopping.com links, Shopzilla links, Chitika modules, eBay links, and Amazon links. In some cases they took this to the extreme (as I think some pages are littered with too many ads), but I’m sure About will help them clean up a bit.
Not sure what this means in terms of the shopping comparison engine relationships that ConsumerSearch currently maintains, but About uses PriceGrabber for its shopping site, so I’d expect ConsumerSearch to eventually make the move to them. With 3m monthly uniques (according to the NYTimes article), it’s not going to make or break Shopping.com, Shopzilla, or PriceGrabber, but it’s worth a footnote.
At the same time, it helps to put a price on competitors like Reviewed.com.