Comments on: Some of my favorite things – Save Money @ Become

By: ComparisonEngines » Blog Archive New Looks – Getting ready for Holiday Shopping Season «

Wed, 26 Aug 2009 01:41:01 +0000

[...] Highlighting that consumers can SAVE MONEY. Pretty much an exact duplicate of what Become.com implemented a couple months ago, PriceGrabber now highlights % off numbers for consumers with a little red [...]

By: Wes Schaeffer

Wes Schaeffer — Mon, 27 Apr 2009 07:13:14 +0000

Brian, This is a great example of how buyers have shifted from “relational” buying to “transactional” buying, which means businesses must market differently if they are to capture the attention of their prospects. However, it doesn’t have to be just “lowest price here.” What businesses can do is highlight a surprising “featured product,” one that is not common, at an interesting price point. Then provide facts – not hype – as to why the consumer should take a peek at what they have to offer. That’s why this shift you bring up is so important. The businesses that get this right will win in today’s marketplace.

By: Bar Stool Boy

Bar Stool Boy — Tue, 07 Apr 2009 06:09:55 +0000

The shopping engines are a real pain to manage. I advertise in about 7 of them and they are always changing their minimum bid and the rules for doing well. I like Google Shopping since it is free. All decent companies should have a listing in Google because its free.

By: Autumn Looijen

Autumn Looijen — Wed, 25 Mar 2009 22:03:41 +0000

Interesting, good to know that Smarter.com also offers that feature! Thanks Brian!

By: Brian Smith

Brian Smith — Wed, 25 Mar 2009 16:54:09 +0000

Thanks for the information Autumn. Smarter.com also has price alerts (if you register for an account).

By: Autumn Looijen

Autumn Looijen — Mon, 23 Mar 2009 10:45:45 +0000

Interesting to see that other pricing engines are starting to focus more on discounts — thanks for covering that!

One small quibble about the price alerts… I hate to bring this to your attention, but “price alerts without an account” is a very old feature. StreetPrices has been offering price alerts without an account since 1998, and NexTag (which is much bigger than Become) has also offered price alerts without an account for many years.
The StreetPrices price alerts also let you set a minimum merchant rating (something that neither NexTag nor Become lets you do), and StreetPrices verifies every price alert at the merchant’s site _before_ sending the email. StreetPrices has been verifying price alerts since 2003.

I really appreciate your keeping this blog up and running with such interesting posts — it’s one of my must-reads!

By: John

John — Fri, 20 Mar 2009 23:20:56 +0000

On specific product page, they compare each merchant price with the highest in the list, which comes out the save % number, then they pick the highest % as the red circle sign for the product in category level. That’s it.