Confirmed – Bing Shopping will be Free

I sat down with reps from Bing’s commerce team today and confirmed that after July 30th, Bing Shopping (I’m assuming that will be the name) will be a free shopping engine, similar to Google Product Search/Google Shopping.

Merchants currently on Bing Cashback will be asked to add their complete catalog (stop suppressing SKUs) after July 30th. This should immediately improve product breadth on Bing.

Merchants not currently on Bing Cashback…well, it’s still up in the air, so stay tuned over the next couple weeks for more information. Bing Shopping will eventually have some type of portal to submit data feeds and expect Bing to accept a Google Merchant Center feed early on to make it easy for merchants to get up and running.