If you’re not at the conference, check out the #asw10 on twitter. So far, so good. I was here 2 years back and wasn’t that impressed. This conference seems to be much more professional, organized.
Love that the first two sessions I’ve attended have already mentioned data feeds:
Merchant Challenges in the Affiliate Space & Affiliate Program Case Studies: Strategies and Practices (see agenda)
The importance of data feeds in the affiliate industry has definitely grown over the last couple. I know that super affiliates thrive off of high quality data feeds, but it seems that the affiliate masses now understand the value of category/product/sku information in data feeds. Seems like the affiliate networks need to put together some case studies about the use of data feeds.
Posted by Brian Smith 
